Pretend Play

Epic fantasy adventures await kids aged 5 and over with 1 of 12 collectible figures from the LEGO® Minifigures Dungeons & Dragons® (71047) toy ...

Kids ages 5 and up and adult D&D fans can expand their minifigure collections and enjoy fantasy adventures with this LEGO Minifigures Dungeons ...

Go for a walk on the wild side! The new Forest Animals set is designed for hours of screen-free, frustration-free fun and STEAM learning opportunit...

Kids aged 7+ can recreate stories from season 2 of the NINJAGO Dragons Rising TV show with the Cole's Elemental Earth Mech (71806) adventure toy. T...

Star shaped, with 2 colors of glitter, metallic sparkling stems and several colors of hot cut satin ribbon trailing, these wands are a sure hit. Pe...

Grandpa, grandma, mom, dad, sister and brother make up this family. Who lives in your house? Ages 3 and up 

Add some heart and sparkle to your hair style with this set of bedazzled heart hairclips. Perfect to mix and match, this set of 4, glitter matched ...

Transform into a stunning Fairy in Dreamy Dress-Ups™ wings! Designed in Europe by NoaPoa and brought to North America by Douglas. Lightweight scree...

Its always fun to crack open a mystery, especially when there is a delightful prize inside and with these fun mini unicorns and stickers it just ad...

Fans of race car toys can enjoy endless action with this LEGO® City Go-Karts and Race Drivers (60400) toy vehicle playset for kids aged 5 and up. L...

You can portray a different character every day of the week! Western mustaches offer a quick and simple way to take on any personality. Adhesive ba...

What mood are you in? Discover the answer with our Alien Mood Rings 1/2". Moods include: romantic, excited, happy, relaxed, peaceful, nervous, fear...

The hit virtual pet toys from the 90's are back and better than ever! The 90’s GigaPets have been totally reinvented! GigaPets are the take-it-anyw...

Who hasn’t dreamed of having their very own pet dragon? Each of these mystical plaster eggs holds one plastic dragon figurine. Use the small chisel...

Treat your everyday hero with the LEGO City Emergency Rescue Helicopter (60405) playset. Designed for ages 6 and up, this set features a toy helico...

Delight kids and encourage their imaginations with this LEGO DREAMZzz set, which features models of Z-Blob, Bunchu and a spider. Ages 7 ...

Randimals are made up of two completely different animals, blended together with their own unique and distinct personalities. The Huck is a horse p...

Play in an imaginary world of glittery rainbows and magical creatures with Schylling's Unicorn super stretchy puppets. Make endless expressions and...

There are as many ways to play with this house as there families in the world. Six rooms, moveable stairs, and a reversible winter/summer-themed, ...

The rooster is crowing! It’s time to join us down on the farm as we bring imaginative play to life with the new Farm Animals set, part of the Magna...

Squish them, twist them, can’t resist them! Mash’Ems is full of sets of addictively squishable friends that fit perfectly in the palm of your hand ...

Introducing the Float like a Butterfly Wand – a whimsical accessory to bring the magic of fluttering butterflies to your child's world! This enchan...

The Paper Dolls set is a wonderful pretend play toy that can be used again and again in so many ways! Eeboo's sturdy version comes with a backdrop ...

Our rose gold Boutique Locket Necklace is the perfect first piece of sophisticated jewelry for your little one to add to their collection! The hear...