Pretend Play

Sing your favorite song with the high-quality, battery-free Mighty Echo Microphone and sound better than ever before. The Mighty Echo Microphone is...

Epic fantasy adventures await kids aged 5 and over with 1 of 12 collectible figures from the LEGO® Minifigures Dungeons & Dragons® (71047) toy ...

Go for a walk on the wild side! The new Forest Animals set is designed for hours of screen-free, frustration-free fun and STEAM learning opportunit...

Star shaped, with 2 colors of glitter, metallic sparkling stems and several colors of hot cut satin ribbon trailing, these wands are a sure hit. Pe...

 The Bathtime Baby Doll is the perfect toy to help your child foster their emotional development. They can connect with a toy, caring for and lov...

Grandpa, grandma, mom, dad, sister and brother make up this family. Who lives in your house? Ages 3 and up 

Add some heart and sparkle to your hair style with this set of bedazzled heart hairclips. Perfect to mix and match, this set of 4, glitter matched ...

Ka-ching! It's time to open shop! Your child will love playing shopkeeper with this bright and beautifully-crafted wooden checkout register, while ...

Transform into a stunning Fairy in Dreamy Dress-Ups™ wings! Designed in Europe by NoaPoa and brought to North America by Douglas. Lightweight scree...

Let your inner creative princess out! This color-in princess cape provides hours of fun to keep your little one busy with a large castle and prince...

You can portray a different character every day of the week! Western mustaches offer a quick and simple way to take on any personality. Adhesive ba...

Safari Adventure wooden train set lets you safely explore the savannah and admire the wild animals in their natural setting. These items are compat...

Rise and shine! This brightly-colored toy toaster is an essential part of the imaginative breakfast chef's kitchen. The toaster comes with a plate,...

Play in an imaginary world of glittery rainbows and magical creatures with Schylling's Unicorn super stretchy puppets. Make endless expressions and...

This cute bunny has a friction motor. Run it along the floor a few times to charge it up then put it down and watch it speed off.  Ages 3 and up   

There are as many ways to play with this house as there families in the world. Six rooms, moveable stairs, and a reversible winter/summer-themed, ...

The rooster is crowing! It’s time to join us down on the farm as we bring imaginative play to life with the new Farm Animals set, part of the Magna...

This adorable tree hut is the perfect hang-out for any little critter. The door opens and shuts, and when you push down on the small branch - POP! ...

Introducing the Float like a Butterfly Wand – a whimsical accessory to bring the magic of fluttering butterflies to your child's world! This enchan...

Zoey LOVES hobbies. Zoe has 7 interchangeable outfits to swap and change. Dress her up for cheerleading, ballet, gymnastics and more.  Featuring 1 ...

Toddlers buckle up for some Super Hero action with this LEGO DUPLO Marvel Spin's Motorcycle Adventure (10424) Spidey playset. This preschool kids' ...

Our rose gold Boutique Locket Necklace is the perfect first piece of sophisticated jewelry for your little one to add to their collection! The hear...

This set of 9 stickers are designed with pink glitter finish & pink gem accents, made to sit nicely on a child's face. Just peel and stick to y...

Feel as free as a butterfly when you decorate yourself with these beautifully drawn temporary tattoos! Includes 1 sheet of tattoos. Ages 3 and up